Marketing Case Study

You will read the prompt and answer the questions after the read. There are also some questions that require calculations. Most of the questions are multiple choice but there are a few open ended questions. Please be as thorough as possible and use the files attached to do the assignment. Thank you!
The file with the instructions is titled “Principles of Marketing Case Study #4_ BEYONCE”Powerpoints attached should help you answer the questions but feel free to do your own research as well